Enhancing Data Infrastructure to Improve Business Analytics

Purple Lotus, a dispensary of cannabis products, was looking for a way to clean up its data pipelines to make business process improvements. The company, which generates a massive volume of data, wanted to derive meaningful insights from them, and – to do that – their data infrastructure had to work flawlessly.

The company’s operations cover selling – both via offline and online channels – cannabis products and the whole logistics, including home delivery. These, combined with the medical nature of offered products and their variety, caused a massive amount of data to be digested to get valuable business insights.



Meet Our Client


Purple Lotus, a dispensary of cannabis products, was looking for a way to clean up its data pipelines to make business process improvements. The company, which generates a massive volume of data, wanted to derive meaningful insights from it, and – to do that – their data infrastructure had to work flawlessly.

The company’s operations cover selling, both via offline and online channels, cannabis products and the whole logistics, including home delivery. These, combined with the medical nature of the offered products and their variety, caused a massive amount of data to be digested to get valuable business insights.

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Let the Client Talk


The Addepto Team has managed the project very well, and their communication is consistent and clear. They consistently met timelines or communicated if there would be delays. They are very responsive and always looking for solution to meet our needs.  

Sara Krishnamachari
Chief Financial Officer - Purple Lotus Patient Center

Case Study Shortcut


Challenge


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It didn’t handle data volume growth


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Historical data sometimes got “lost in translation” and happened to be labeled or classified incorrectly


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There were no integrations with external data sources, or they didn’t meet the expectations, no API, etc.


Goal


The goal was to:


  • Improve Data Infrastructure

  • Enhance Business Insights and Decision Making

  • Set the Foundation for Future Enhancements

Outcome


The solutions delivered by Addepto for Purple Lotus not only met but exceeded the initial expectations, especially considering it was only a Minimum Viable Product (MVP). This success lays the groundwork for further enhancement of the system’s capabilities. The planned expansion includes integrating advanced data orchestration and data observability features.

The addition of data orchestration will streamline and automate the process of managing complex data workflows. This will ensure more efficient and error-free data handling, allowing Purple Lotus to seamlessly integrate data from various sources and formats. This integration is crucial for synthesizing a comprehensive view of the business landscape, leading to more informed decision-making.



Before


  • Data Infrastructure Limitations
  • Limited Integration Capacity
  • Inefficiencies in Data Management


After


  • Robust Data Infrastructure
  • Seamless Data Integration
  • Enhanced Analytical Capabilities
  • Foundation for Future Growth

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Case Study Details


Approach


Building a Modern, Scalable Data Warehouse


  • Addepto developed a new data warehouse architecture using Google BigQuery to centralize and efficiently manage large volumes of business data.
  • Historical and real-time data from various sources were migrated and organized for structured, high-performance querying.

Implementing AirByte Pipelines with Custom Connectors


  • The team used AirByte, a modern open-source data integration tool, to set up automated data ingestion pipelines.
  • Custom connectors were developed to ensure compatibility with Purple Lotus’s unique systems and external sources.

Deploying on a Kubernetes Cluster for Flexibility and Scalability


  • The infrastructure was deployed on a Kubernetes cluster, ensuring scalability, reliability, and orchestration of various services and data workflows.

Enhancing Business Intelligence with Looker


  • Looker was integrated as the BI visualization layer, providing real-time dashboards and customized reports for better business insight and decision-making.
  • Teams could now explore and analyze data independently, reducing dependency on data engineering support.

Laying the Groundwork for AI and Data Orchestration


  • The MVP included GPT-driven enhancements and was designed with future AI capabilities and data observability in mind.
  • This future-proof design enables easy scaling and integration of AI-driven analytics and automation in the next development phases.

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About Addepto


Addepto, a fast-paced, growing company focused on innovations in AI-related and data-oriented areas, supports digital transformation at companies working on electronics manufacturing services.


Here you can learn more about the technologies used in this project:



We help them find ways to use their data effectively with data lakes, data platforms, data engineering and so on.


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